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Code
SE201
Delivery
Fulltime
Cao points
🛈 283 - 566
Level
8
Campus
College Street
Duration
4 years
Credits
240 ECTS
Study Abroad
Yes
International Applications
Accepted
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What is Visual Communication?

Visual Communication is often referred to as graphic design and it embraces symbols, type and images that appear in the commercial public domain.

Graphic designers work across a wide variety of print and screen disciplines and the end result is normally a creative output in 2D format. With the arrival of digital and mobile technology, visual communication now includes visual media, information design and screen-based design. 


What is the BA (Hons) in Design (Visual Communications)?

This is a four year degree course, which prepares students for employment in the advertising and design area.

The course reflects academic and creative input, which is required for the dynamic nature of commercial graphic design. The degree has been designed to be innovative, consisting of studio practice, design history, marketing, legal and visual culture.  The practice-based elements of the course include graphic design/typography in print and design, illustration, together with printmaking, digital media and photography

Special Feature of the Course

The primary learning curve is to develop strong creativity that will result in building confidence through experimentation. Other special features include legal aspects and entrepreneurial development.

 

Design Degree Exhibition Showreel 2023

See our more of our Design graduates' work here

Year 1
Semester 1Semester 2
Design Core One - Principles of DesignDesign Core Two - Typographic Design
Design Technology OneDesign Technology Two
Illustration OneIllustration Two
Photography OnePhotography Two
Writing & Study SkillsResearch Methods
Year 2
Semester 3Semester 4
Design Core Three - Poster DesignDesign Core Four - Logotype Design
Design Technology ThreeDesign Technology Four
Image-making OneImage Making Two
Design Culture OneDesign Culture Two
Year 3
Semester 5Semester 6
Design Core Five - Branding Design Design Core Six - Packaging Design
Image-making ThreeDesign Culture Four
Design Culture ThreeLegal Aspects of Design
Marketing for DesignChoose two of the following electives:
*Film Studies
*Independent Study
*Legal Aspects
* = Elective
The delivery of electives will depend on the demand and resources available
Year 4
Semester 7Semester 8
Design Core Seven - The Design Brief Design Core Eight - Complete Design Brief
Design Culture Five (Thesis)Entrepreneurial Skills
Design Studio Practice

Leaving Cert: Minimum entry requirements for BA (Hons) in Design (Visual Communications) 

2 subjects: H5
4 subjects: O6/H7
English or Irish: O6/H7
Mathematics: O6/H7
Art or Design & Communication Graphics: O3/H5

 

Advanced and Equivalent Entry for BA (Hons) in Design (Visual Communications):

 

Graduates of the BA (Hons) in Design (Visual Communications) find work in the following areas:

  • Advertising Agencies

  • Design Consultancies

  • Digital Media

  • Television

  • Screen & Web Design

  • Public Relations

  • Marketing

  • Illustration

  • Printing & Digital Output Design

  • Publishing & Editorial 

  • Photo & Image Libraries


Follow on Study for graduates of the BA (Hons) in Design (Visual Communications)

Graduates can proceed to postgraduate Higher Diploma in Art & Design in Education and to Masters Research.

Great success for the first SETU Sustainability in the Arts Festival

Great success for the first SETU Sustainability in the Arts Festival

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Combine travel with study at SETU Waterford: Find out how and why

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New hub to help grow Waterford student entrepreneurial potential launched

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Advice from our mature students to others

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Waterford became ‘home’ for Visual Communications graduate Shauna

Waterford became ‘home’ for Visual Communications graduate Shauna

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Colin explains the importance of getting experience outside the classroom

Colin explains the importance of getting experience outside the classroom

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WIT Careers Service wins award for art and design student employability

WIT Careers Service wins award for art and design student employability

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Catherine receives runner up award in Design Challenge Competition

Catherine receives runner up award in Design Challenge Competition

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David Attenboroughs sound recordist on the microphone in Waterford

David Attenboroughs sound recordist on the microphone in Waterford

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Idea-led cities and design-led innovation focus of Creative Identities Symposium

Idea-led cities and design-led innovation focus of Creative Identities Symposium

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Creative sparks at WIT collaborate on historic Mount Prospect production at Garter Lane

Creative sparks at WIT collaborate on historic Mount Prospect production at Garter Lane

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Design graduate talks working in UX and how she came to study visual communications

Design graduate talks working in UX and how she came to study visual communications

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WIT graduates and lecturer receive award in Trinity College Dublin for Going Ape

WIT graduates and lecturer receive award in Trinity College Dublin for Going Ape

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WIT design researcher’s new VR exhibit launches in Maynooth University

WIT design researcher’s new VR exhibit launches in Maynooth University

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Waterford Cultural Quarter Design Challenge website and open call launch

Waterford Cultural Quarter Design Challenge website and open call launch

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WCFE foundation course helped Nicole choose between art or design

WCFE foundation course helped Nicole choose between art or design

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Institute of Designers in Ireland award shortlisting for WIT graduate

Institute of Designers in Ireland award shortlisting for WIT graduate

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Three WIT graduates reach global Adobe Design semi-finals

Three WIT graduates reach global Adobe Design semi-finals

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Finding her professional graphic design feet at WIT’s Marketing Office

Finding her professional graphic design feet at WIT’s Marketing Office

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Design & Art students show their talent at end of year show

Design & Art students show their talent at end of year show

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Visual Communications students ‘Join In’ festival poster design

Visual Communications students ‘Join In’ festival poster design

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Bootcamp offers students insight into a future of entrepreneurship

Bootcamp offers students insight into a future of entrepreneurship

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Graduate knew Design Visual Communications was exactly for her

Graduate knew Design Visual Communications was exactly for her

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From football to graphic design

From football to graphic design

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WIT students play part in bringing local playwright’s work to Waterford stage

WIT students play part in bringing local playwright’s work to Waterford stage

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10 things to make you fall in love with Waterford

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Beat 102-103 and WIT team up to reduce CAO final decisions stress

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WIT Digital Champions build digital literacy capacity

WIT Digital Champions build digital literacy capacity

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Experiencing UX - User Experience Design Summer School

Experiencing UX - User Experience Design Summer School

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TSSG’s Horizon 2020 Proposals include Logos designed by WIT Students

TSSG’s Horizon 2020 Proposals include Logos designed by WIT Students

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TSSG gives young designers the opportunity to work on European projects

TSSG gives young designers the opportunity to work on European projects

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WIT design students fly the flag for Dunmore East

WIT design students fly the flag for Dunmore East

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Young artist chosen from 2,300 to exhibit her work at prestigious RHA exhibition

Young artist chosen from 2,300 to exhibit her work at prestigious RHA exhibition

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Turning the Tide for Dunmore East Harbour

Turning the Tide for Dunmore East Harbour

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Creative & Performing Arts lecturer is featured composer in RTE National Symphony Orchestra

Creative & Performing Arts lecturer is featured composer in RTE National Symphony Orchestra

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WIT Lecturer Shares Her Designs with the Kennedy Family

WIT Lecturer Shares Her Designs with the Kennedy Family

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Design Student Wins Award

Design Student Wins Award

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WIT Design Students Shortlisted for DARE2BDRINKAWARE.ie Awards

WIT Design Students Shortlisted for DARE2BDRINKAWARE.ie Awards

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Hard work and creativity pay off for WIT design student in Brand Lismore competition

Hard work and creativity pay off for WIT design student in Brand Lismore competition

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Course Leader
Jackie Raftery
Ms. Jackie Raftery
M.A. MPhil. - Lecturer
[email protected]

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