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Ms. Bernadette Naughton BA ISM, GDip Ed, MA ICT

Title:

Lecturer in Business Information Systems

School/ Department:

Business - Accountancy And Economics

Telephone:

+353 0 51302667

Room Name/ Num:

F22 1977 - Business Building

Campus:

Main Campus

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My Biography

  • Lecturer and Researcher in Business Information Systems (BIS)
  • Project Supervisor
  • Work Placement Mentor
  • Programme and Module Development in BIS
  • Member of School of Business Internal Programmatic Review Groups
  • Moodle Coordinator for School of Business
  • Staff Training
  • Student Induction
  • Member of External Programmatic Review Groups
    including Quality and Qualifications Ireland (QQI)
  • External Examiner
  • CIMA – Lecturer in Enterprise Management on a blended learning programme for the Chartered Institute of Management Accountants in conjunction with WIT
  • Web and Digital Marketing Consultancy

Teaching

I lecture many BIS modules in addition to supervising project development both commercial and academic at Undergraduate and Postgraduate level in the School of Business.  My areas of interest include: MIS, Digital Marketing, SEO and Analytics, E-Business, Digital Economy, Data Analytics, Digital Media, Web Development and Print Media Advertising.

Lecturing on a range of undergraduate and postgraduate programmes in the BIS area including:

  • Masters of Business Administration (I.S Projects and Digital Marketing)
  • Higher Diploma in Business in Service Design and Innovation (Search Engine Optimisation)
  • Bachelor of Business Studies (MIS and E-business)
  • Bachelor of Business Studies (Digital Economy)
  • BA in Marketing with Advertising and Online Media (Web Design, Print Media Advertising and Digital Media)
  • BA in International Business (MIS and E-business)
  • Bachelor of Business Ordinary Degree (Business Information Technology)
  • Higher Certificate in Business Studies (Applied ICT Skills)
  • BSc (Hons) Retail Management  (ICT Skills)
  • Computer Science and Information Systems - previously at University of Limerick

Academic & Professional Qualifications & Memberships

  • Masters in Information Communications Technology - University of Limerick.
  • Masters included a transfer from the Post Graduate Diploma in Information Communications Technology -University of Limerick
  • Post Graduate Diploma in Education (Business) - University of Limerick
  • Registered Secondary School Teacher with Department of Education
  • Bachelor of Arts (Information Systems Management) - Institute of Technology Tralee

 

Continued Professional Development and Research:

Mullally, J. and Naughton, B. (2015), Attitudes and Perceptions towards the impact of Technology in Education: How does the use of simulation software transform the learning experience?, Irish Academy of Management Conference, Galway, Ireland, September (Forthcoming).

  • Professional Diploma in Digital Marketing – Digital Marketing Institute
  • BTEC Professional Certificate in E-Learning – University of Newcastle
  • Educating the Next Generation and Business Leaders Syllabus Conference-CIMA Dublin
  • Web Development  “Essentials in Dreamweaver” – Bigwave Media, Dublin
  • Web Development “Intermediate Dreamweaver using CSS” – Bigwave Media, Dublin
  • Digital Marketing Event “Marketing in a Digital World” – The Marketing Institute of Ireland and WIT
  • Building a Business on Your Ideas and The Value of Intellectual Property – The Irish Patents Office and WIT
  • SAP Business Warehouse, Business Intelligence and Business Objects – UCD and SAP
  • Educational Technology Conference – WIT
  • Moodle Training – WIT
  • WebCT Training – WIT
  • Pedagogy Skills for Lecturers –WIT
  • Research Skills –WIT
  • Research Skills - University of Limerick
  • Quantitative Research Methods -WIT