Bernadette Naughton - Waterford Institute of Technology

Title: Lecturer in Business Information Systems
School/Department: Business - Accountancy And Economics
Telephone: +353 0 51302667
Email: [email protected]
Room Name/Num:: F22
Building:: 1977 - Business Building
Campus:: Main Campus

My Biography

Lecturer and Researcher in Business Information Systems (BIS)
Project Supervisor
Work Placement Mentor
Programme and Module Development in BIS
Member of School of Business Internal Programmatic Review Groups
Moodle Coordinator for School of Business
Staff Training
Student Induction
Member of External Programmatic Review Groups
including Quality and Qualifications Ireland (QQI)
External Examiner
CIMA – Lecturer in Enterprise Management on a blended learning programme for the Chartered Institute of Management Accountants in conjunction with WIT
Web and Digital Marketing Consultancy

Teaching Experience

I lecture many BIS modules in addition to supervising project development both commercial and academic at Undergraduate and Postgraduate level in the School of Business. My areas of interest include: MIS, Digital Marketing, SEO and Analytics, E-Business, Digital Economy, Data Analytics, Digital Media, Web Development and Print Media Advertising.

Lecturing on a range of undergraduate and postgraduate programmes in the BIS area including:

Masters of Business Administration (I.S Projects and Digital Marketing)
Higher Diploma in Business in Service Design and Innovation (Search Engine Optimisation)
Bachelor of Business Studies (MIS and E-business)
Bachelor of Business Studies (Digital Economy)
BA in Marketing with Advertising and Online Media (Web Design, Print Media Advertising and Digital Media)
BA in International Business (MIS and E-business)
Bachelor of Business Ordinary Degree (Business Information Technology)
Higher Certificate in Business Studies (Applied ICT Skills)
BSc (Hons) Retail Management (ICT Skills)
Computer Science and Information Systems - previously at University of Limerick

Academic & Professional Qualifications & Memberships

Masters in Information Communications Technology - University of Limerick.
Masters included a transfer from the Post Graduate Diploma in Information Communications Technology -University of Limerick
Post Graduate Diploma in Education (Business) - University of Limerick
Registered Secondary School Teacher with Department of Education
Bachelor of Arts (Information Systems Management) - Institute of Technology Tralee

Continued Professional Development and Research:

Mullally, J. and Naughton, B. (2015), Attitudes and Perceptions towards the impact of Technology in Education: How does the use of simulation software transform the learning experience?, Irish Academy of Management Conference, Galway, Ireland, September (Forthcoming).

Professional Diploma in Digital Marketing – Digital Marketing Institute
BTEC Professional Certificate in E-Learning – University of Newcastle
Educating the Next Generation and Business Leaders Syllabus Conference-CIMA Dublin
Web Development “Essentials in Dreamweaver” – Bigwave Media, Dublin
Web Development “Intermediate Dreamweaver using CSS” – Bigwave Media, Dublin
Digital Marketing Event “Marketing in a Digital World” – The Marketing Institute of Ireland and WIT
Building a Business on Your Ideas and The Value of Intellectual Property – The Irish Patents Office and WIT
SAP Business Warehouse, Business Intelligence and Business Objects – UCD and SAP
Educational Technology Conference – WIT
Moodle Training – WIT
WebCT Training – WIT
Pedagogy Skills for Lecturers –WIT
Research Skills –WIT
Research Skills - University of Limerick
Quantitative Research Methods -WIT