PR, news and stories

For StaffPR, news and stories

PR, news and stories

There are a myriad of good news stories happening within WIT all the time and we can assist you to get that story to a broader audience.

The most efficient way to submit a story is to use one of the forms below. Once submitted, they will flag to the Marketing team who can add them to the workflow. Typically, they are processed on a first come, first served basis although more urgent stories will be prioritised.

If you are asking someone else to submit their story (a graduate, student, industry partner for instance), you can send them the link to this page: http://www.wit.ie/sendstory.

To develop your story before filling out the form, you can also use the "help templates" on Tab 2.

Use http://www.wit.ie/submitevent to get your event listed on the website's events section - if it needs promotion please continue with the add a story/press release form.

The below templates are designed to help you write up your story before you submit your news story form.

Instruction to use the templates:

  1. Find the template that best matches your story

  2. Download and save the Word template to your G or Q drive and work on the story "offline"

  3. Once your story is complete, open the relevent "submit a story" form on tab 1 and copy across the story into the relevant fields

  4. You will always need to submit an image so please make sure you have one ready to upload


Awards stories

Word doc 2018_ WIT internal awards story template

Word doc 2018_External awards shortlisting or win story template

Word doc 2018_ Scholarship or bursary recipient story template

Word doc 2018_ Mock interviews story template


Course stories

Word doc 2018_ new course announcement template

Word doc 2018_Student or course excursion story template

Word doc 2018_ WIT internal awards story template

Word doc 2018_External awards shortlisting or win story template

Word doc 2018_ Scholarship or bursary recipient story template

Word doc 2018_ Mock interviews story template


Visitors stories

Word doc 2018_ Visiting schools story template

Word doc 2018_ Guest speaker story template

Word doc 2018_Overseas visitors story template

Word doc 2018_ Overseas visiting scholar story template


International connections stories

Word doc 2018_Overseas visitors story template

Word doc 2018_ Overseas visiting scholar story template

Word doc 2018_Conference paper or attendance story template


Staff activity and achievements

Word doc 2018_Staff professional association position story template

Word doc 2018_Conference paper or attendance story template

Word doc 2018_External awards shortlisting or win story template

We can issue stories to regional papers once staff provide some personal information that local newspapers require.


Research stories

Word doc 2018_research publication story template


Industry links stories

Word doc 2018_ Industry sponsored education story template

Word doc 2018_ Industry work placement employer story template

Word doc 2018_Industry New Frontiers participant story template

Word doc 2018_Student or course excursion story template

Upcoming events

To add an upcoming event to the events section, fill out the Submit Event form.

Once you have submitted a form, a member of the Marketing team will review it, update where necessary and publish on the website. Given the volume of events and stories, this can take a few days so please submit your event well in advance.

What is the turnaround for press releases and web news stories?

As some stories can take an hour and others days, the earlier we receive information on an upcoming announcement, the earlier we can have everything scheduled.

Can I use an external agency?

If you have budget and follow proper procurement procedures you are welcome to use an external PR agency. Please let the Communications & PR Executive know timings and give adequate time for sign off of the final material.

Do I need to book a photographer?

Yes, it's your responsibility to book a photographer. 

  • Contact George Goulding in Educational Services for photos that can be used with web stories, photo galleries, and local press, for example.
  • Or contact Elaine Larkin, PR Executive if you require (and have budget for) a photographer that issues photographs directly to national media.

I have a poster. Can I use that?

Posters are great in the real world and don't work well for for website events, news stories, press releases or social media. In addition to your poster type everything up into sentences and send that along with an image using the form at http://www.wit.ie/sendstory

I'd like to learn how to write material in the right style, can you help me?

Visit the writing style guide section

Writing tip: writing for the web

Writing tip: bullet points

I have been approached by a journalist for a story, what should I do?

Dealing with journalists

I'd like media training and to be added to the media-trained experts list. How do I do that?

Email Elaine Larkin, Communications & PR Executive [email protected]

I have been published on a news website or in a publication and would like you to add it to the website, what do I do?

Write a few lines about this and send it to us using the send story form. In it provide the link to the publication or story - if a journalist wrote the story you must request permission to re-publish in full or upload a PDF. If you cannot get this we can run a few lines about the coverage and a link to the story. You also require permission to re-use any imagery.

PR, stories and content

PR (incoming media queries and issuing of press releases) and content (stories, news, events on the website and social media) is handled by:

Elaine Larkin, Communications & PR Executive
Tel: 051 845577 / 087-7105148
Email: [email protected]

Olive O'Connor, Marketing & Communications Manager
Tel: 051 306228
Email: [email protected]